How to release the power of marketing organizations ?
44% of marketing organizations doubt their ability to cope with the changes brought by digital transformation (7% more than in 2015)
The blog for CMOs
Communication center
With the Communication Center, collaboration is extremely fluid! Chat in real time with all the actors of your project .
Secure Marketing File Sharing
Share your content easily and safely thanks to our new secure sharing module !
Multi-step Approval for Marketing Content
Want to speed-up your time to market by streamlining marketing content approval workflows ? With agility, launching a multi-step/multi users validation is fast and easy !
79% of the best performing companies have been using marketing automation for more than two years: it’s time to propel its marketing activities!
Performance is THE #1 priority of anyone working in the marketing field. They have an obsession that they scrutinize under a magnifying glass and which holds in only 3 letters: ROI.
One out of three marketers thinks in marketing, there is no time to waste.
33% of the marketers indicated that the validation deadlines are the major cause of delays. Yet, it is no longer necessary to wait for the famous weekly meeting.
Voyage into the known world of marketing!
Plan, create, produce, adapt, measure, re-plan… the saga for marketers never ends as they look to complete the projects entrusted to them.
Marketing adopts the "Fast & Furious" attitude !
When talking about the transformation of the company, it is often a matter of acceleration. We are always asked to act faster and with more agility. What are the consequences ?
In 2017, how can we work less but better?
In other words, work usefully without any tension whatsoever! Tension, did you say? Yes, indeed, we’re talking to you, marketing professionals.
In 2017, will we be going into the office dressed as unicorns?
New Year’s resolutions for 2017 have been flowing freely ! There are of course those that we can always try asking Father Christmas for, to add a touch of magic to our daily lives, such as going into the office dressed as a unicorn, and then there are others...
Marketing complexity :
from 1970 to tomorrow
Profusion, booming, decentralization, multiplication, localization, time to market, ultra-personalization, reach, these few words have become the terms of the equation that today marketers and international brands must solve.
